Kering stock faces Balenciaga reset as Martine Rose starts
Published on 11/11/2026 at 11:56 | Editorial responsibility: Rafael Müller, Editor-in-Chief AD HOC NEWSBalenciaga enters a new creative chapter
- Martine Rose will become Balenciaga's creative director on November 16, 2026.
- Kering CEO Luca de Meo links the appointment to the fashion house's cultural reach and future creative direction.
- The change follows Pierpaolo Piccioli's departure after a short tenure at Balenciaga.
Kering is preparing a new creative phase at Balenciaga after naming Martine Rose as the fashion house's creative director. The group announced the appointment on Friday, November 6, with Rose set to take up the Paris-based role on Monday, November 16.
In its announcement, Kering said Rose would bring her own vision of contemporary culture to the house. Rose described the appointment as a privilege and said she wanted to honor Balenciaga's legacy while shaping its next chapter.
Leadership change raises creative stakes
Kering CEO Luca de Meo said Rose's connection to a younger generation and her understanding of culture would bring a new dimension to Balenciaga. Gianfranco Gianangeli, Balenciaga's president and CEO, highlighted her distinctive approach and ability to challenge conventions, reinvent silhouettes and offer an unexpected perspective.
The appointment follows Pierpaolo Piccioli's departure from Balenciaga. The change gives the brand a fresh creative direction at a time when Kering is managing pressure across its luxury portfolio. The group said Rose's work is rooted in subculture, music, identity and the social codes of dress.
Kering stock traded at 189.63 euros on Lang & Schwarz at 11:50 CET on Wednesday, November 11.
Kering at a glance
- Company: Kering S.A.
- ISIN: FR0000121485
- Lang & Schwarz quote: 189.63 euros at 11:50 CET on November 11, 2026
Kering operates luxury houses including Gucci, Saint Laurent, Bottega Veneta, Balenciaga and Alexander McQueen. The group said it employed 44,000 people and generated revenue of 14.7 billion euros in 2025.
Kering stock belongs to the French luxury sector, while the CAC 40 provides the relevant Paris market backdrop.
