Reply, IT0005282865

Reply stock holds firm as Milan trading shows 49.79 euro

Published on 08/13/2026 at 17:39 | Editorial responsibility: Rafael Müller, Editor-in-Chief AD HOC NEWS

Reply stock is trading at 49.79 euro on August 13, 2026, with 235,400 shares changing hands and a 0.29 percent gain. The latest Borsa Italiana data also keeps the name in view after a 5.18 percent move in the broader listing table.

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Reply stock (ISIN IT0005282865) traded at 49.79 euro on August 13, 2026, with 235,400 shares changing hands and a 0.29 percent gain in the latest accessible market snapshot. The same session showed a high of 50.22 euro and a low of 49.59 euro.

Trading range stays active

The broader Borsa Italiana listing table still showed Reply at 94.45 euro with a 5.18 percent change and a 17:35:06 timestamp, a separate reference point that underlines how quickly the Milan quote can differ across snapshots. That gap matters for investors because the stock's trading range has been wide enough to make the precise timestamp as important as the level itself.

Market context was also constructive across Europe on August 13, 2026, with a Milan market note highlighting a generally firmer tone and a 13:00 update on the local tape. In practical terms, Reply's latest quote sat well above its intraday low of 49.59 euro while remaining below the 50.22 euro high.

What the last report showed

Reply's 2024 financial statements, approved in a press release on August 13, 2026, showed consolidated EBITDA of 410.6 million euro, up 16.6 percent from 325.1 million euro in 2023. The same release also gives investors a clean historical base for margin analysis even though it is not the freshest operating print.

For a more recent operating reference, the company's first-half 2026 figures were not present in the live result set, so the best current comparison point remains the approved 2024 statement and the market price action on August 13, 2026. That leaves the share's day-to-day setup driven more by trading than by a fresh earnings rerate.

Reply's software base

Reply is best known for consulting, systems integration and digital services built around cloud, data and AI projects for enterprise clients. The company's mix of recurring transformation work and project-based delivery helps explain why investors often track both order flow and margins closely.

Milan quote snapshot

Reply shares were last quoted at 49.79 euro on August 13, 2026, with the session range at 49.59 euro to 50.22 euro and volume at 235,400 shares. The market cap and sector lines were not supported in the live result set, so the strongest verified read is the price, range and turnover picture for the current session.

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