Yum! Brands, US9884981013

Yum! Brands stock hits 52-week low as Seaport lifts rating to strong-buy

Published on 09/17/2026 at 22:16 | Editorial responsibility: Rafael MĂĽller, Editor-in-Chief AD HOC NEWS

Yum! Brands stock touched a 52-week low of USD 137.31 on September 17, 2026, leaving the USD 170.14 high nearly 20% away. At the same time, Seaport Research Partners raised its rating on Yum! Brands stock to strong-buy after a solid quarterly EPS beat.

Fast-Food-Restaurant bei Dämmerung, Symbolbild Yum! Brands Inc. US9884981013
Fotorealistisches Fast-Food-Restaurant bei Abenddämmerung symbolisiert Yum! Brands Inc. ISIN US9884981013 im Systemgastronomie-Sektor, Illustration mit AI erstellt.

Yum! Brands, Inc. (ISIN US9884981013) stock is trading near a fresh 52-week low, after the New York-listed shares touched USD 137.31 on September 17, 2026, leaving them almost 20% below their 52-week high of USD 170.14 and reflecting a 1-year decline of 5.27 percent.

Analyst upgrade contrasts with weak share price

According to MarketBeat on September 17, 2026, Seaport Research Partners upgraded Yum! Brands to a strong-buy rating, joining a broadly positive analyst stance with a consensus Moderate Buy rating and an average target price of USD 174.67.

In the same report, MarketBeat notes that Yum! Brands opened at USD 138.12 on the latest trading day, giving the company a market capitalization of about USD 37.69 billion and implying a price-to-earnings ratio of 17.37 together with a PEG ratio of 2.23.

By contrast, an analysis from Zacks on September 17, 2026 highlighted Yum! Brands as its Bear of the Day, citing a wave of downward earnings revisions that has pushed the stock to a Zacks Rank #5 (Strong Sell) despite projections for revenue and earnings growth in 2026 and 2027.

Recent earnings and buyback underpin the story

Yum! Brands most recently reported quarterly results for the period ended June 30, 2026, with earnings per share of USD 1.62 compared with consensus expectations of USD 1.58, meaning the company beat forecasts by USD 0.04 per share according to MarketBeat.

In the same second quarter of 2026, Yum! Brands generated revenue of USD 2.17 billion, representing year-over-year growth of 12.2 percent compared with the prior-year quarter and only slightly below the USD 2.18 billion consensus estimate, as detailed by MarketBeat.

Alongside those figures, the Board of Directors authorized a share-repurchase program of up to USD 4.0 billion, equivalent to roughly 9.4 percent of outstanding shares, a move that signals management’s view that the stock is undervalued and provides additional support for earnings per share over time according to MarketBeat.

The same earnings report showed a net margin of 25.42 percent and a negative return on equity of 24.57 percent, underlining the company’s high-margin franchise model but also reflecting the impact of its capital structure, per MarketBeat.

Stock near 52-week low despite franchise strength

As of September 17, 2026, Yum! Brands shares are trading just above their 1-year low of USD 137.33 and almost 20 percent below the 1-year high of USD 170.14, positioning the stock close to the bottom of its recent trading range according to Investing.com.

Investing.com reports that at this level Yum! Brands carries a market capitalization of about USD 37.6 billion, trades on a price-to-earnings ratio of 17.39 and a PEG ratio of 0.3, and has seen its share price decline by 5.27 percent over the past year.

The same analysis from Investing.com assigns Yum! Brands a GOOD financial health score and argues that the shares appear undervalued at current levels, which contrasts with the strong-sell Zacks ranking but aligns with Seaport’s and other brokers’ more constructive long-term views.

For investors, the tension between a fresh 52-week low and improving earnings and cash returns via buybacks is central: the stock’s technical weakness and negative earnings revisions highlighted by Zacks stand against a 12.2 percent revenue increase and active capital return program reported by MarketBeat.

Stock price snapshot

On the New York Stock Exchange, Yum! Brands stock most recently closed around USD 137.96 on September 16, 2026, before touching an intraday low near USD 137.31 and trading just above the 52-week floor of USD 137.33 on September 17, 2026, while remaining well below the 52-week high of USD 170.14 in USD terms.

Yum! Brands stock facts

  • Company: Yum! Brands, Inc.
  • ISIN: US9884981013
  • Ticker: YUM
  • Trading venue: New York Stock Exchange
  • Price (as of September 17, 2026): 137.31 USD
  • Market capitalization: 37.6 billion USD (as of September 17, 2026)
  • Sector / Industry: Consumer Services / Restaurants
  • Index membership: S&P 500

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