oOh!media stock: Perth billboard rollout broadens Western Australia reach

Published on 11/13/2026 at 02:52 | Editorial responsibility: Rafael Müller, Editor-in-Chief AD HOC NEWS

oOh!media stock is in focus after new Perth billboards and renewed council contracts. The rollout expands digital reach across Western Australia.

Perth rollout broadens digital reach

oOh!media added a double-sided digital billboard on Canning Highway and upgraded its Ocean Reef Road site.
Renewed street furniture contracts with the cities of Cottesloe and South Perth support further expansion across Perth.
The next major milestone is another Canning Highway billboard planned for early 2027.

oOh!media, AU000000OML6, Illustration mit AI erstellt.

oOh!media is expanding its Western Australia out-of-home network with new digital billboards, renewed council contracts and further digitisation across Perth. The company announced the rollout on Thursday, November 12, 2026, in a company release.

Perth network gains premium sites

The expansion includes a new double-sided digital billboard on Canning Highway at Como, about five kilometres from Perth's central business district. oOh!media said the site reaches 233,895 trips every 28 days, while another premium digital location in Palmyra is planned for early 2027.

The company has also upgraded its Ocean Reef Road supersite in Wanneroo to double-sided digital. New digital locations are planned in Cottesloe and South Perth, while 13 digital panels have already been installed in Melville.

Renewed street furniture contracts with the City of Cottesloe and City of South Perth extend oOh!media's presence in high-value Perth areas. The company said its street furniture network has more than 1,000 assets across 120 suburbs and reaches 85 percent of Perth metropolitan audiences each week.

Industry position remains competitive

oOh!media's national sales team won the 2026 Media i Award, while its New South Wales and Western Australia teams also received market awards. The Outdoor Media Association listed QMS as the Victoria and Queensland team winner and JCDecaux among the Western Australia individual award winners.

Business model and market peers

oOh!media operates an out-of-home media network across Australia and New Zealand, using digital and static assets at roadsides, retail centres, airports, train stations, bus stops, office towers and universities. It helps advertisers, landlords, councils and other organisations reach public audiences through those locations.

The company competes in the out-of-home advertising market alongside QMS and JCDecaux. Recent industry awards placed oOh!media strongly in national, New South Wales and Western Australia team categories, while QMS led the Victoria and Queensland categories.