Deutsche Telekom's €2 Billion Buyback Faces an Uphill Battle as Stock Nears Year Low Despite Record Viewership and Labour Truce
Published on 06/20/2026 at 16:06 | Redaktion boerse-global.de
The Bonn-based telecoms giant is confronting a stark disconnect between its operational momentum and the market's verdict. While management delivers on fibre expansion, television viewing records, and labour stability, the share price continues to slide, now trading just a stone's throw from its 52-week low.
Shares closed on Friday at €26.72, marking a weekly decline of nearly 6% and a year-to-date loss of more than 4%. The stock has fallen below its 200-day moving average of €28.94, with the gap to the year low of €25.99 narrowing to just under 3%. The relative strength index, at 33.3, points to an increasingly oversold condition.
Yet behind the gloomy price action lies a series of operational bright spots. MagentaTV, the company's pay-TV platform, recorded over 36 million viewers during the first seven days of the FIFA World Cup, with a single exclusive match attracting a peak audience of 6.5 million. Subscriber numbers have doubled compared to the European Championship two years ago.
On the fibre front, the company continues to expand its high-speed network. In the town of Herten, for example, it is currently connecting more than 3,100 households to its fibre infrastructure, underlining the long-term strategy in fixed-line broadband.
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In the US, the T-Mobile US subsidiary continues to deliver reliable cash flows to the parent company. It will pay a quarterly dividend of $1.02 per share in September, providing a steady income stream from the group's most important foreign market.
A key uncertainty that had been hanging over the stock was also resolved last week. The ver.di trade union officially approved the negotiated wage package, with more than 80% of voting members in favour. The deal covers around 60,000 employees and provides planning certainty until the end of 2028, with compulsory redundancies ruled out during that period.
Meanwhile, T-Systems, the business customer division, is advancing its technology agenda through a new partnership with the SupplyOn platform. The aim is to automate procurement and logistics using artificial intelligence, with data processed under strict regulation in a secure data centre in Munich.
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Despite all this positive news, the stock remains under pressure. In an effort to support the share price, Deutsche Telekom has been aggressively buying back its own shares. In mid-June, it purchased around 1.6 million shares within a few days, and the company has earmarked up to €2 billion for buybacks by the end of the year.
The next key catalyst for investors will be the second-quarter results, scheduled for release on 6 August. That report will quantify the financial impact of the current TV boom and strong US cash flows. Until then, the €25.99 level serves as the next technical support, and traders will be watching closely to see whether the buyback programme can prevent the stock from breaking below that critical mark.
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