Imperial Brands consensus picture firms, shares trade below analyst targets

By Anna Wagner, Analysts & Consensus desk. Reviewed prior to publication on 2026-06-29, 13:06.

Imperial Brands (GB0004544929) starts the week on the London Stock Exchange with a well-defined analyst view on the tobacco group. Consensus data show the shares trading noticeably below average 12-month price targets, according to Investing.com UK.

What analysts are signalling

Investing.com UK reports that Imperial Brands carries a consensus "Buy" rating from 11 analysts, with 7 recommending buy, 4 on hold and none on sell, underlining a broadly constructive stance on the stock. Analyst consensus on Imperial Brands The same compilation cites an average 12-month target price of 3,313.64 pence, against a current level of 2,747 pence, implying potential upside of about 20.6 percent on that metric. Imperial Brands share price and targets

The 52-week trading range given for Imperial Brands spans from 2,626 to 3,341 pence, placing the latest quote in the lower half of that band. 52-week range data Within the global tobacco peer group, the valuation contrasts with names such as Philip Morris International, which recent market commentary still describes with an upbeat analyst tone. Philip Morris analyst support report

Half-year numbers frame the story

Imperial Brands outlined its financial trajectory for the six months to 31 March 2026 in a half-year report published via the London Regulatory News Service and mirrored on Investegate. Half-year financial report on Investegate The group reported tobacco net revenue up 1.5 percent year-on-year, driven mainly by pricing, while Next Generation Products net revenue advanced 7.5 percent, showing early traction in newer categories.

Adjusted operating profit for the period edged 0.6 percent higher to £1,644 million and adjusted earnings per share increased 5.3 percent to 127.7 pence, supported by 12-month free cash flow of £2.6 billion and an interim dividend lifted by 4.0 percent. Management reiterated guidance for full-year adjusted operating profit growth of 3 to 5 percent at constant currency, signalling confidence in the ongoing transformation program.

The product behind the stock

Imperial Brands generates most of its revenue from traditional tobacco products, with key cigarette brands such as Winston and Davidoff complemented by fine-cut tobacco and cigars. The group is also expanding in vapour and heated-tobacco formats through its blu and Pulze propositions, aiming to balance cash-generative legacy lines with higher-growth Next Generation Products.

Where the shares trade today

Imperial Brands shares (GB0004544929) last traded on the London Stock Exchange at around 2,747 pence in recent consensus data, with that price level referenced on 2026-06-29 in the Investing.com UK overview. The quote sits within the FTSE 100 tobacco segment and below the compiled average analyst target.

Disclaimer: This article is for informational purposes only and does not constitute investment advice, a recommendation or a solicitation to buy or sell securities. All data were compiled from sources believed to be reliable at the time of publication, but accuracy and completeness cannot be guaranteed.