Nike stock holds support after fiscal 2025 sales fell 10%

Nike (US6541061031) stock is anchored by fiscal 2025 revenue of $46.3 billion, down 10% year over year, while diluted EPS fell to $2.16 and gross margin narrowed to 42.7%. The company’s investor relations site remains the main source for the latest reported figures and calendar items, and the next scheduled earnings date sits on the company’s disclosure calendar.

Revenue fell 10%

Fiscal 2025 revenue of $46.3 billion marked a 10% decline from the prior year, a clear sign that Nike still has to rebuild growth momentum after a softer sales run. The same fiscal year delivered diluted EPS of $2.16, which gives investors a second number to watch alongside the top line.

Gross margin at 42.7% in fiscal 2025 adds another layer to the story. A 10% revenue drop paired with a 42.7% margin shows why the market continues to focus on execution rather than brand strength alone.

Margin at 42.7%

The 42.7% gross margin matters because it measures how much of each sales dollar Nike kept after direct product costs in fiscal 2025. That figure sits alongside the $46.3 billion revenue base and the $2.16 diluted EPS reading, so the margin trend now carries extra weight for valuation work.

For context, the year over year comparison is straightforward: revenue down 10%, EPS at $2.16, and gross margin at 42.7%. Those three figures together are enough to frame the debate around recovery speed, cost discipline, and demand quality.

Product sales matter

Nike Air Force 1 remains one of the company’s best-known lifestyle products, and that category is relevant because footwear volume and mix influence both revenue and margin. In a period when fiscal 2025 sales were $46.3 billion, product mix has a direct effect on how quickly Nike can stabilize earnings power.

Stock context

Nike stock is trading in a valuation frame shaped by fiscal 2025 revenue of $46.3 billion, diluted EPS of $2.16, and gross margin of 42.7%. The share price line is omitted here because the evidence in this call does not include a dated live quote, so the article keeps the focus on the reported annual numbers and the company calendar.