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Adidas, DE000A1EWWW0

Adidas stock pre-market at EUR 158.28: sportswear group starts slightly higher

Published on 10/26/2026 at 08:18 | Editorial responsibility: Rafael Müller, Editor-in-Chief AD HOC NEWS
The company develops and markets athletic merchandise, including footwear, apparel and accessories. At Lang & Schwarz the stock trades pre-market at EUR 158.28 on October 26, 2026, 0.50 percent above the Xetra close of October 23, 2026.

Business model and market context

  • adidas develops, distributes and markets athletic and sports-inspired lifestyle merchandise.
  • Germany's benchmark is the DAX on October 26, 2026.
  • Adidas stock trades pre-market at EUR 158.28 at 8:17 a.m. CEST at Lang & Schwarz on October 26, 2026, 0.50 percent above the Xetra close of October 23, 2026.
Bauhaus-Poster SPORTSWEAR-Schrift geometrische Konstruktivismus-Ästhetik, Adidas AG DE000A1EWWW0
Adidas AG (DE000A1EWWW0) – Bauhaus-Geometrieposter im Konstruktivismus-Stil mit kräftiger SPORTSWEAR-Typografie und Primärfarben, Illustration mit AI erstellt.

Adidas creates, develops, distributes and markets athletic and sports-inspired lifestyle merchandise, including footwear, apparel and accessories. Adidas stock trades pre-market at EUR 158.28 at 8:17 a.m. CEST at Lang & Schwarz on October 26, 2026, 0.50 percent above the Xetra close of October 23, 2026 (EUR 157.50).

Ahead of the Xetra open

The move equals plus EUR 0.78 versus the Xetra close. The further course from the Xetra open at 9:00 a.m. CEST is shown by the continuously updated real-time quote of Adidas stock.

Business and the day

adidas earns revenue from athletic and sports-inspired lifestyle merchandise sold through retail, wholesale and direct e-commerce channels. Market context: Market report DAX.

More news and analysis on Adidas stock

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