How Ridiculous, YouTube creator business

How Ridiculous and the business behind the giant trick shots

19.06.2026 - 01:14:07 | ad-hoc-news.de

How Ridiculous has turned dropping objects from towers and dams into a YouTube business with millions of subscribers and brand-safe formats. This piece looks at their channel economics and how they monetize those spectacular experiments.

Kondensatormikrofon mit Spinne und Popschutz im abgedunkelten Tonstudio
How Ridiculous - Profis am Werk: Ein Kondensatormikrofon hängt mit Spinne und Popschutz bereit, eingebettet in die ruhige Atmosphäre des Studios. 19.06.2026 - Bild: THN

How Ridiculous is one of YouTube’s most recognizable trick-shot and experiment teams, known for repeatedly dropping heavy objects from extreme heights. The Australian trio has built a large, loyal audience around clean, slow-motion destruction and a friendly on-camera dynamic.

How the YouTube numbers add up

The How Ridiculous YouTube channel lists more than 20 million subscribers on its public profile, reflecting a global audience built over more than a decade of uploads. Their videos regularly cross multi-million view thresholds, especially when they feature new record-height drops or unusual objects.

Analytics site Social Blade tracks the channel at well over a billion total views and still showing steady daily viewership, underlining that older videos keep earning ad revenue over time. For a family-friendly channel with such reach, pre-roll and mid-roll ads alone form a substantial business foundation.

Revenue pillars beyond AdSense

How Ridiculous complements YouTube ad income with multiple additional revenue streams that are standard for large creator businesses. These include integrated brand deals in selected challenge videos, lineups of channel-branded merchandise, and likely revenue from YouTube Premium watch time.

Because their content focuses on physics experiments, sports-style challenges, and slow-motion visuals rather than controversy, it appeals to a wide range of advertisers who value brand-safe environments. That positioning helps support higher CPMs compared to more polarizing niches.

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All news and background on How Ridiculous

For more creator-economy context on How Ridiculous and similar large-scale experiment channels, our topic page bundles the latest data points and analyses.

The format core on the platform

On YouTube, How Ridiculous is best known for extreme-height experiment series filmed at dams, towers, and stadiums, in which bowling balls, anvils, and other heavy objects are dropped onto various targets in slow motion. The trio’s on-camera commentary and competitive bets add an informal sports-show feel.

Where the creator business stands

How Ridiculous currently operates as a mature, large-scale YouTube channel with diversified revenue across ads, branded integrations, and merchandise, without an officially announced live event or tour date in the immediate future.

How Ridiculous at a glance

  • Creator: How Ridiculous
  • Niche / Genre: Trick shots / physics experiments
  • Origin / Language: Perth, Australia, English
  • Main platform: YouTube: more than 20 million subscribers (as of June 19, 2026, public channel data)
  • Active since: 2009
  • Core formats: Dropping Objects from 45m Tower, World’s Highest Basketball Shot, Anvil vs Everything
  • Current top video/format: Bowling Ball vs Trampoline from 45m, uploaded in 2016, counts well over 100 million views on YouTube as of mid-2026 based on public statistics.
  • Platform awards: YouTube Creator Awards: Silver, Gold, and Diamond play buttons for subscriber milestones confirmed by the channel’s scale and longevity.
  • Next date: currently without an announced event date

Frequently asked questions about How Ridiculous

How many subscribers does How Ridiculous have on YouTube?
The How Ridiculous channel lists more than 20 million subscribers on its public YouTube profile, reflecting sustained growth since its launch in 2009.

What kind of videos does How Ridiculous produce?
The team focuses on trick shots and large-scale physics experiments, often dropping heavy objects from towers or dams onto targets, captured with multiple cameras and slow motion for visual clarity.

Where is How Ridiculous based and in which language do they publish?
How Ridiculous is based in Australia and produces its content in English, which has helped the channel reach a global audience across regions.

Where to follow How Ridiculous

This article was AI-assisted and editorially reviewed. All information without warranty; sub/follower counts, dates and awards may change at short notice.

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